10 questions you should ask yourself when planning a new website

The website is often the first point of contact for customers in many business sectors. A professional and well thought-out website concept is therefore indispensable. The following 10 questions will help you to plan a new website:

1. What will the typical website visitor look like?
2. What is the primary goal of the website? (e.g. selling products in the online shop, informing about the services, etc.)
3. What information is necessary for the visitor?
4. What functions should the website offer the user? (e.g. shop, contact form, calculator, etc.)
5. Which of these informations/functions are particularly important to achieve the goal?
6. What does your company stand for and how do you want to clearly show this character on the website?
7. How should the website be structured?
8. What should the design of the new website look like?
9. In which languages should the website be offered?
10. What are the next 3 steps to be taken?